Master Data Management (MDM) is the process of creating and maintaining a single, accurate, and consistent source of information for an organization's critical data entities such as customers, products, suppliers, and patients. In the life sciences and pharmaceutical industries, MDM is especially important due to the ever-increasing amount of data that needs to be stored, managed, and used to drive better commercial outcomes.
In this article, we will explore the benefits of master data management in the life sciences and pharmaceutical industries, including how MDM can improve data quality, enhance operational efficiency, and support regulatory compliance.