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Accelerate the delivery of ready-for-insight data

with the Graph-based, Azure-native Master Data Management platform


The Graph-based Master Data Management platform on Azure.

CluedIn has reinvented how enterprises prepare data to deliver business insights. It’s unique zero-modelling, schemaless approach to Master Data Management allows you to get and up-and-running in as little as 20 minutes, helping you to unlock the value of your data more quickly and easily than ever before.


Start your trial of CluedIn Master Data Management on Azure Marketplace.


Fast-track your data-driven journey with the Microsoft Intelligent Data Platform and CluedIn

As part of the Microsoft Intelligent Data Platform, CluedIn helps companies to manage their end-to-end hybrid data estate more comprehensively and efficiently than ever before. Delivering high quality, trusted data that is ready-for-insight, the combination of Microsoft and CluedIn offers a powerful augmented data platform that enables you to manage on-premises, multicloud and software-as-a-service (SaaS) data.

Unlock the full potential of your data and start improving business performance today.

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Watch what the industry leaders are saying about CluedIn


Ewan Macleod

Chief Digital Officer

"Data is created here, we need to do something on it and push it there. That sounds easier than you think. We need to work with data specialists like CluedIn to take data from here and make it usable there. Leveraging CluedIn allows us to bring the best to our customers. This sounds easy to do internally, but we have to turn to the best to bring the right perspective. "


Thomas Falk III

Data Architect

"Everyone has their own walled garden of their data and everyone believes their records are the best. I think CluedIn's approach is really good. Right off the bat they had metrics to show data quality. To actually show a trend in a record to a senior manager to prove why we should buy into data is fantastic."


Rob De Ridder

EVP Customer Service Delivery

"You need parties like CluedIn to cover Data Quality, to be robust in all dimensions, to make it easy and therefor affordable, consistent and timely by banks to fulfil what needs to be done. This is very hard to do on your own. "

Connect Cloud and On-Premise Data

Re-inventing master data management to meet modern needs.

Whereas traditional MDM vendors will ask you to stitch together different products into an end to end story, we have stitched together the common pillars of master data management for you.

We took a knife to traditional master data management and came out the other side with techniques that automate the hardest parts of the process and render traditional approaches as obsolete.

What do we solve
for you? 

CluedIn can master data faster, more reliable, higher in quality, more automated with full data compliance.

Your data will be more ready-to-use due to the fact that CluedIn automates a large part of the entire master data journey for your data-fueled projects.

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Why do our customers love CluedIn? 


80% faster to implement

CluedIn has the quickest implementation time of any master data management platform on the market.


Minimizing manual work by a factor of 12 to 1

CluedIn has transformed traditional MDM into an augmented experience. Less manual work. Better results.


Customers integrated over 600+ sources of data.

This is simply impossible with traditional MDM. CluedIn has revolutionized a new type of MDM with no restrictions. 


Easier to implement

CluedIn has been designed to remove the standard complexities with traditional MDM.


25% lower operational costs

CluedIn is a cloud-native Master Data Management platform that was built to run at low cost.


Drastically simpler to onboard

Enterprise software that has the onboarding simplicity of buying a SAAS platform. 

Ready to see what CluedIn Master Data Management on Azure can do for you?

News & Articles


Guide to implementing Master Data Management with the Microsoft Intelligent Data Platform

How to build a data foundation in Microsoft Azure to fuel your data-driven ambitions.


How your data can help you weather an economic storm

Accurate insights and business intelligence are essential to surviving periods of economic uncertainty, but can only add value when the data is dependable.


Check out more useful resources from CluedIn.


Want to learn more about what high quality,
trusted data could deliver for your business?


Book a Discovery Call

Contact our team of experts today to discuss how CluedIn can help solve your toughest data challenges.


Build a Business Case for MDM on Azure

Discover how to build a business case for Master Data Management that delivers business outcomes.