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Coca Cola has full visibility over their market data.


Coca-Cola is the most popular and biggest-selling soft drink in history, as well as the best-known product in the world. They are also leaders with data.


Knowing the competitive landscape is fundamental to Coca Cola and they use CluedIn to give realtime access to dynamic datasets that exists throughout their business.

  • Consolidated four product inventories into one.
  • Automatically integrate data across internal and external market data.
  • Use fuzzy merging and Machine Learning to unify data without the need to bring the IT team in.