Coca Cola has full visibility over their market data.

Customer:

Coca-Cola is the most popular and biggest-selling soft drink in history, as well as the best-known product in the world. They are also leaders with data.

Case:

Knowing the competitive landscape is fundamental to Coca Cola and they use CluedIn to give realtime access to dynamic datasets that exists throughout their business.

• Consolidated four product inventories into one.
• Automatically integrate data across internal and external market data.
• Use fuzzy merging and Machine Learning to unify data without the need to bring the IT team in.